Dan Lee is the Principal of Plum Property, an agency that prides themselves on out of the box marketing, customer service and breaking sale price records throughout the western corridor of Brisbane. He was nominated for International Best New Talent back in 2009 and was an REIQ Residential Salesperson of the Year Finalist in 2020. You may recognise Dan from his energetic, honest and memorable real estate video content. Follow @dan_lee_plum for a few laughs and all the latest from Plum Property.
Watch the interview via the player above or listen on Spotify. You can also subscribe and catch up on the entire Surviving COVID-19 series now on Apple Podcasts.
In this episode, Dan talks about:
1. Creating engaging, fun and memorable video content, and using it to stand out, win business and recruit staff.
2. Building a huge social media following and how he has become one of the most well-known agents online.
3. How to cultivate a personal brand that’ll help build your reputation locally.
4. ‘Farm prospecting’ and the value of becoming an area expert.
