Homely Group Welcomes 16 New Strategic Partners in January 2024

In a strong start to the year, Homely, one of the largest online real estate portals in Australia, announced the rapid addition of 16 new strategic agencies to its Homely Plus Uplift Program. 

The latest agencies to join include Harcourts Hobart, Ray White Aldridge, Julie Ormston & Partners, as well as Belle Property Melbourne, Carlton and Ascot Vale showcasing a growing industry demand for more cost-effective digital advertising solutions in vendor paid advertising (VPA). This takes the number of industry-based strategic partners to over 700, making Homely one of the largest portals in Australia trusted and supported by the industry.

“We are thrilled with the continuous and enthusiastic response from agencies keen to be part of our innovative VPA advertising model,” said Co-CEO and Co-Founder, Jason Spencer. “This recent surge in membership requests underscores our commitment to providing unparalleled value and reach in the property advertising realm, especially as competitors raise their prices.”

Homely is a trusted name in the real estate industry, now supported by over 700 strategic partners. New offices joining the Homely Plus Uplift Program include Lauremeg Pty Ltd, Forsyth Real Estate, Airey Real Estate, Ray White Young, SJ Shooter Real Estate, Bentley Estate Agents, Belle Property Ascot Vale and Flare Real Estate, among others.

Homely Plus offers agents a cost-effective digital advertising platform on Homely’s award-winning website, which has seen over 127 million visits since its launch. The portal differentiates itself with user-generated content, featuring over 1 million unique pieces including suburb ratings, reviews, discussions, and Q&A from locals across Australia.

The uptake in memberships follows Homely’s recent partnership with Inspect Real Estate as well as consecutive year on year annualised revenue growth and resilience in the recent market downturn. 

About Homely

Homely.com.au is one of Australia’s largest online real estate search websites redefining the way people find their home. Homely combines real estate listings from all over the country with unique local content including suburb reviews, street reviews and Q&A from real locals, helping people make better informed decisions when buying, renting or selling. Founded in 2014 by brothers Jason and Adam Spencer in Melbourne, Homely has grown into a large team of passionate designers, engineers, developers, marketing, product, sales and customer support people across the country. Homely provides a beautiful browsing experience for millions of Australians each month. Trusted by the real estate industry, Homely delivers the cost-effective advertising alternative the real estate industry needs. The Homely app is available for download on the App Store and Google Play. Learn more about Homely here.