Ep 13 – Tracey Dixon: Surviving COVID-19 with Homely

Tracey Dixon is a licensed agent and Partner at McGrath Hunters Hill and is renowned for her elite marketing and negotiation skills. She has worked and lived in Hunters Hill and the surrounding areas for almost two decades, and so has an unparalleled knowledge of the local market. Tracey is consistently ranked in the top five agents across the whole McGrath network and continually achieves outstanding and record-breaking sales results.

Watch the interview via the player above or listen on Spotify. You can also catch up on the entire Surviving COVID-19 series now on Apple Podcasts.

In the interview, Tracey talks about:

1. Recent marketing changes, including ‘taking the house to the people’ by live streaming walkthroughs and upping social media posts with more hyperlocal video content.

2. Why ‘buyers are the new black’ and putting a focus back on over-servicing to ensure deals get done.

3. Having disruptive conversations with your database and vendors about selling now while prices are steady and buying later in a predicted down market.

4. How adopting innovations and new tech has been positive for the industry and could streamline the way agents do business forever.